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Saturday, October 24, 2020

How would you get rid of outdated beliefs about clean diesel technology?

 

3.7 L/100 km - Fiat Tipo 1.3 Multijet Easy

The Fiat Tipo hatchback and sedan came to market in 2017 and the 1.3-litre turbodiesel sedan derivative is particularly fuel efficient with a claimed fuel consumption figure of 3.7 L/100 km. This engine offers 70 kW and 200 Nm of torque to deliver perky performance. Unfortunately, this engine is only offered on the Tipo sedan. The Fiat Tipo 1.3 Multijet Easy sedan 


In the 1970s and 80s, diesel passenger cars had a bad reputation because they were loud, smelly, underpowered and plagued with failures. Unfortunately, this public perception of diesel technology has persisted and is still unfairly influenced by these outdated beliefs.

Modern technological advancements, however, have drastically changed diesel technology for the better. The new technology, now called “clean diesel” creates 25% less CO2, 30% better fuel economy and 50% more torque as compared to its gasoline powered counterpart. Clean diesels do, however, come with an initial price premium and usually a higher price for diesel at the pump. However, numerous studies done by the University of Michigan Transportation Institute have shown you end up saving anywhere from $2,000-$7,000 by owning a clean diesel vehicle after just 3 years.

The old stereotypes and price premiums have made it difficult to get the general public’s interest in clean diesels even though the data being generated is overwhelmingly positive. Clean diesels need to be rebranded, and we need your help to correct the inaccurate perceptions and bring the clean diesel to the forefront of the general consumer’s mind when considering their next new vehicle purchase.